HAMMER PACKAGING ENTERS DIGITAL PRINTING MARKET
Hammer Packaging is pleased to announce that we now offer digital narrow web solutions for your label needs. Our new HP Indigo WS 6800 ILP (in-line priming) Digital Press complements our existing state-of-the-art conventional printing platforms and will allow us to enter new markets while offering our customers the advantages of digital printing.
HP Indigo Digital Presses are based on their exclusive Indigo Electroinks and IndiChrome plus solution, which offer a unique combination for best digital print quality in the industry. The HP Technology offers substrate versatility, speed, productivity, flexibility, and the ability to vary every printed copy. With this 100% digital workflow we can send a new digital art file to the press every time we print. This makes digital ideal for seasonal promotions, regional or local event graphics, cause promotions and personalization.
In addition, Hammer Packaging is uniquely positioned to take preprinted base webs from our VSOP or UV Flexo presses into the HP Indigo to create truly unique packaging decorating solutions for Shrink Sleeves, Pressure Sensitive, Roll-fed and Cut & Stack labels.
Our digital print solution combines the HP 6800 ILP with MANY finishing options available to address the market you serve:
• Silk Screen
• Die Cut
The addition of this technology to our portfolio of capabilities supports our aggressive re-investment strategy of improving the consistency of packaging printing, lowering our cost structure and meeting evolving customer needs.